Italian luxury brand Pollini has announced a new brand strategy with the
appointment of Erminio Cerbone as Creative Director.

The accessories brand, which saw Nicholas Kirkwood exit the company last
November, aims to combine contemporary designs with fine craftsmanship by
redefining the concept of daywear. By using quality materials and clean
lines the brand aims to create a strong identity, starting with the
upcoming Autumn/Winter 2015 collection.

Erminio, a set and technical costume design graduate of Accademia di Belle
Arti di Napoli, has previously worked for brands including Prada, Jil
Sander and Dolce & Gabbana.
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